Real Challenges of AI Adoption at AI4 2025 Las Vegas

If Ai4 in Las Vegas proved anything, it’s this: the AI conversation has changed. The era of vague promises is behind us—we’ve entered the age of execution.

Over three days at Ai4, the buzz wasn’t about distant possibilities but about the hard realities of bringing AI into production. Conversations circled around the toughest hurdles: preparing reliable data, building infrastructure that scales without breaking budgets, integrating AI smoothly into existing workflows, and keeping pace with compliance demands. It was clear that for today’s enterprises, the real challenge is about aligning people, technology, and strategy to make it work in practice.

Our team—Ruslan Barabash, Thomas Lentz, and Shane Effertz—joined the 8,000+ attendees to dive into the real challenges and opportunities of enterprise AI. Adding to the momentum, our Sr. Director of Client Solutions, Shane Effertz, was invited to share his perspective in an on-site interview with AI Spotlight media. It was a strong reminder of our role in shaping the conversation around practical AI adoption.

Here’s what drove the most engaging conversations at our booth:

1. Who is leading the AI charge? Everyone.
   We met CEOs, hands-on engineers, and business owners—each equally invested in finding AI’s place in their world. Executives wanted to understand how AI could reshape strategy, while technical specialists were focused on implementation details. We believe that successful adoption requires enthusiasm and alignment from the C-suite all the way down to the code base.
   
   
2. Realism over silver bullets
   Conversations weren’t about whether AI could solve everything. Instead, attendees dug into the practicalities: what data is needed, which infrastructure matters, and where AI can realistically deliver value. We spent less time talking about the magic of AI and more time discussing the mechanics of successful implementation.
   
   
3. A truly global perspective.
   We were struck by the diversity of attendees—beyond the US and Europe, we spoke with participants from Africa and the Middle East, including government officials from the Emirates. It’s clear that AI adoption isn’t just a Silicon Valley phenomenon, it’s a global movement.

Looking Ahead

Yes, AI is everywhere. But at Ai4 Las Vegas, it wasn’t just buzzwords. It was developers, architects, and business leaders rolling up their sleeves to figure out how to bring AI into production.

We’re excited to keep driving these conversations as partners helping teams and businesses make smart moves in AI.

A big thank you to Ai4 for creating such a high-energy, focused platform, and to everyone who stopped by our booth to talk tech with us.

Let’s keep building the future one practical application at a time.