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Empower Your Business with a Reliable Mobile Application

  • New Business Opportunities

  • Next-level User Experience

  • Continuously In Touch With Users

  • Customer Behavior Insights

In today’s world, we can’t imagine our day without the convenience of using various apps. Naturally, many companies saw an opportunity to incorporate applications into their business strategies, marketing, and day-to-day activities. With a custom mobile app, businesses can bypass their business challenges, stand out from the crowd, and find their audiences.

We use a user-centric approach to build intuitive, secure, engaging apps that fully cover the needs of your clients. This provides applications that give companies multiple opportunities, such as sales growth, increased audience reach, better customer communication, internal process streamlining, and more, depending on business specifics.

Proper UX is one of the pillars that greatly contributes to the app’s success by elevating user engagement and overall satisfaction. The apps we design put users in the center and are based on deep understanding of users’ patterns and flows.

User-centric design as part of our custom mobile app development services bring additional value to every project we deliver, helping put the app on the customer’s map.

A mobile app helps you elevate communication with your clients. It’s a great tool to stay in touch with your users and communicate at the right time with the exact needed message. 

Let your users be the first to know about the latest opportunities—including target promotions, discounts, sales, and more—and give users the opportunity to connect with you to provide feedback and ask for support.  The result is better user engagement and increased customer loyalty.

Mobile apps act as valuable data sources for analyzing user behavior and providing additional insights for your business.

Our team will integrate your application with an analytics system to help you gain a powerful tool to  study and get a deeper understanding of your audience. Thus, you can make informed decisions and optimize your strategies based on the collected data.

Types of Mobile App Development

There are three main types of mobile application development approaches, and each was designed to tackle a specific business need with resource availability in mind. Basically, they differ in terms of performance, time-to-market, and cost.

Let’s discuss them in more detail, specifying their pros and cons.

  • Native Mobile Development Services

    Whether you have only one target platform or want to get the best out of multiple platforms, you should develop a native app using Swift or Objective-C for iOS and Java or Kotlin for Android. This approach embodies the unique features of each solution and strives to achieve the best possible native user experience.

  • Cross-platform Mobile App Development Services

    This approach uses a common codebase for iOS and Android. It allows you to cut down time-to-market by developing two apps using one technology and a similar design, but still requires rigorous testing to provide a high-quality solution. And while it’s fast and cost-effective, it’s not as flexible.

  • Hybrid or PWA Development

    Progressive web application (PWA) or hybrid app development means building apps that draw UIs using the device’s web browser. They can be developed very quickly but lose in terms of user experience and scalability. PWA is a good choice for product tests in the early stages.

01

Custom Mobile Application Development Services

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    App design

    Create an exceptional app with an attractive design, intuitive interface, and convenient user experience.

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    Android app development

    Develop high-performing, scalable and native looking apps for Android devices with Kotlin and Java.

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    iOS app development

    Make intuitive mobile apps with rich functionality for Apple mobile devices with Swift and Objective-C.

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    Cross-platform mobile
    development

    Build an app that runs across multiple platforms using the same codebase with Flutter or React Native.

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    Mobile server-side
    development

    Setup cloud or hardware infrastructure for app execution, components coordination, and API integrations.

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    Legacy application
    modernization

    Improve performance and throughput, upgrade UX/UI, and add new features to existing mobile apps.

NIX Engineering in a Nutshell

We have been transforming business challenges into ready technology solutions before the very first smartphone was built. Leverage the tech expertise we’ve gained so far.

3000+

Engineers

29+

years of experience

3500+

Successful Projects

Mobile App Development Process

To ensure product integrity, speed up time-to-market, improve engineers productivity and save costs, we adhere to the following stages of a mobile application development lifecycle.

01
  • 01/ Strategy

    Determining functional and non-functional requirements, researching the competition, creating user personas, defining technology specifications, setting goals and KPIs to measure success.

  • 02/ Design

    Clarification of app requirements, UX planning, mockup approval, UI design and approval, creation of style guides, clickable app prototype, and deliverables for mobile developers.

  • 03/ Development

    Selection of app architecture, technologies for the back-end, frameworks, libraries, and ready made solutions, API design and integrations, database modeling, setup of CI/CD.

  • 04/ Quality Assurance

    Sequential layered testing of crucial functionality, supplementary functionality, and layouts. Thorough security, usability, and performance testing, including high load and stress testing.

  • 05/ Release and Support

    Submission of the app to the Apple App Store and Google Play. Upgrading the app with extended functionality. Processing user feedback and analytics for improvements.

Mobile Apps Business Verticals

Using a proprietary approach, best practices, and cutting-edge technologies, we’ve created advanced mobile solutions for various purposes and gained comprehensive industry expertise:

  • Enterprise mobile apps

  • eCommerce & delivery

  • Education

  • Healthcare

  • GPS tracking & logistics

  • IoT & wearable devices

3 Reasons to Choose NIX as Your Team for Custom Mobile App Development

Superb People

We aren’t outstaffing engineers. We hire
capable talents, grow their expertise,
and provide them with interesting
projects.

Mature Processes

We follow the proprietary approach to
software development and educate the
client’s in-house teams accordingly.

Top-notch Technologies

We heavily invest in R&D of cutting-
edge technologies to deliver reliable
solutions when clients request one.

Success Stories

We really care about project success. At the end of the day, happy clients watching how their application is making the end user’s experience and life better are the things that matter.

View all success stories

CarSoup Marketplace

Retail & eCommerce

Automotive

Success Story CarSoup Marketplace image

IoT Monitoring System For Logistics

Logistics & Delivery & Supply Chain

Success Story IoT Monitoring System For Logistics image

Taxi App for Drivers with Smart Maps

Transport

Success Story Taxi App for Drivers with Smart Maps  image

Highly-secured Multitask App for Insurance Company

Insurance

Success Story Highly-secured Multitask App for Insurance Company image

Alienware Arena App—App for Gaming Portal

Entertainment

Success Story Alienware Arena App—App for Gaming Portal image

Intelligent HVAC IoT-based System

Electronics

Real Estate & Property Management

Success Story Intelligent HVAC IoT-based System  image

ThinkUp—Mobile App for Affirmations

Wellness & Sport

Success Story ThinkUp—Mobile App for Affirmations image

Mobile App for Drivers and Transport Companies to Manage Fleet Operations

Transport

Logistics & Delivery & Supply Chain

Success Story Mobile App for Drivers and Transport Companies to Manage Fleet Operations image

Voice Recognition Platform for Feedback Exchange

Oil & Gas

Mining

Success Story Voice Recognition Platform for Feedback Exchange  image

Property Management Platform

Real Estate & Property Management

Success Story Property Management Platform  image
01
Eric Spear photo

Eric Spear

SVP of Engineering at Cengage

Craig Burris photo

Craig Burris

Director of Operations at CarSoup

Steve Berardelli photo

Steve Berardelli

Sr. Director of Engineering for MindTap

Mark DeJarnatt photo

Mark DeJarnatt

Chief Technology Officer at Sparkle Stories LLC

Ilya Kottel photo

Ilya Kottel

VP R&D at HumanEyes

Roman Zelinskyi

With a vast background in business analysis, Roman is keen on identifying actual business challenges, defining tailored software requirements, and navigating IT projects to market success.

Software Solutions Consultant

With a vast background in business analysis, Roman is keen on identifying actual business challenges, defining tailored software requirements, and navigating IT projects to market success.

With a decade of experience in mobile development, Jane enjoys tackling tech challenges and creates powerful solutions from simple apps to complex IoT systems across multiple industries. She masterfully leads the way inside her team and beyond, acting as a tech advisor.

Mobile Development Lead

With a decade of experience in mobile development, Jane enjoys tackling tech challenges and creates powerful solutions from simple apps to complex IoT systems across multiple industries. She masterfully leads the way inside her team and beyond, acting as a tech advisor.

Rostislav Koval

Rostislav is an engineer and versatile leader with almost a decade of building user-facing mobile apps and empowering clients from startups to large enterprises with in-demand solutions across a wide range of business domains.

Head of Android Tech Practice and Flutter Specialist

Rostislav is an engineer and versatile leader with almost a decade of building user-facing mobile apps and empowering clients from startups to large enterprises with in-demand solutions across a wide range of business domains.

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FAQ on Custom Mobile Application Development

01/

What is custom mobile app development?

Custom application development is the process of designing, engineering and releasing a unique app for mobile devices in accordance with specific business, technical and design requirements. Unlike off-the-shelf solutions, custom apps are built to satisfy a specific customer’s need in a particular way.

02/

Is custom mobile application development worth it?

Our answer is yes, and here’s why:

First, consumers prefer the mobile experience. They want to be smart buyers and get transparency and control from the devices in their pockets — not only within open hours but also when they feel the need — instantly and easily.

Take a look at the statistics:

  • In 2023, the number of smartphone users in the world today is 6.92 Billion, which translates to 86.29% of the world’s population owning a smartphone
  • The average American spends 7 hours and 4 minutes looking at a screen each day
  • 69% of consumers want to receive texts related to making payments
  • 46% of consumers want to text businesses for sales inquiries
  • 85% of people check a text within 5 minutes of receiving it

Secondly, the mobile app market is growing, which we can also prove with some impressive statistical facts. According to Statista, total revenue in the mobile app market is projected to hit $755.5 billion USD by 2027. In 2022, that figure was about $475.9 billion USD. Nevertheless, as you can see, the future holds even more promise for mobile app players. Custom mobile app development is definitely a valuable idea to consider.

03/

Could a mobile-friendly website substitute an app?

No. Average US adults spend only 12% of their mobile internet time using a browser, and the rest of the time within apps. Moreover, applications allow users to be in the client’s pocket permanently, improve retention, decrease ad budget for re-acquisition, and take analytics to the next level.

04/

How long does it take to develop a custom mobile app?

The fair answer is: it depends on requirements and resources available. According to BusinessOfApps, on average it takes:

  • 1-3 months for MVP with basic functionality, simple design and a back-end
  • 4-8 months for mandatory functions, API integrations, advanced UX/UI, and server performance
  • 9+ months for additional functionality and special features

05/

How much does it cost to build a custom mobile app?

The fair answer is: it depends on requirements, project hourly estimation and developers rate.

According to Clutch:

  • App MVP could be from $15,000 to $50,000
  • A meaningful app is between $100,000 and $500,000

To get a precise cost estimation of the app, download the RFP template.

06/

How can I choose the right technology for the application?

Using the right technologies to power your mobile app is crucial, because they determine how smoothly and seamlessly your solution will work. That’s why, when selecting a tech stack, you should consider such factors as supported platforms, design complexity, required integrations, and the availability of devices to implement them.

Without experience and expertise, you’re unlikely to make the right choice, so we advise you to seek professional help. An experienced vendor will interview you and analyze your needs, based on which they’ll select the best tech stack and the right team to complete your tasks in the most cost-effective way.

As a vendor with 15+ years of experience in the mobile development market, we base our choice on the client’s business needs and always ground our decision in best practices.

07/

How can I choose a mobile app development company?

Choosing a dream engineering team is a tough task. The cost-first approach results in low-quality code, cutting corners on critical activities like QA, and ultimately leading to the necessity to rewrite the application from scratch with a different team.

Don’t trust only words — dig deeper until you become confident about your decision. To improve the likelihood of successful collaboration, consider researching the following areas:

  • Portfolios and examples of previous works
  • Client reviews and feedback
  • Overall impression about teams and communication

However, this is merely the initial phase, and it falls short of locating the perfect mobile app development company. The crucial aspect lies in ensuring that their values and work methodology align with your aspirations, and that they genuinely comprehend your business concept and treat your project as if it were their own. It’s imperative that the team you select becomes your committed partner, fully invested in aiding you in attaining your business objectives and technical milestones.

Our company takes this approach exactly when working with clients. We do our best to go above and beyond to deliver exceptional outcomes. That’s why clients continue to choose NIX and maintain long-lasting relationships with us.

Learn more about how to choose the right development partner in our special article.

08/

What are the advantages of outsourcing mobile app development?

According to our customer survey, the most valuable benefits of outsourcing application development are:

  • Faster time-to-market
  • Reducing costs
  • Greater focus on core business
  • Solving capacity issues
  • Improving quality
  • Accessing the pool of talents and skills

It’s not easy to assemble a qualified app development team, provide them with exciting tasks, keep them motivated, and sustain professional growth. Outsourcing allows you to engage tailored engineering talents (like BA or data scientists) whom you are unlikely to offer a permanent position. That’s why many big companies have long been taking advantage of engineering outsourcing, like Apple, Microsoft, Google, Amazon, Alibaba, and many others.

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